George Mason Athletics Enters into Ticket Sales Partnership with Aspire - George Mason University Athletics
George Mason & Aspire Team Up for Ticket Sales
George Mason University and The Aspire Group have announced a multi-year sales and service partnership across all of the Patriots' ticketed events. Aspire's on-campus Fan Relationship Management Center (FRMC) and its staff will generate revenue through ticket sales and stand-alone donations to the Patriot Club. Tristan Atterbury, who previously managed the group sales team at Orlando City SC of Major League Soccer, will lead the FRMC.
In addition to ticket sales and donation stewardship, Aspire will ensure George Mason has the proper information to make data-driven decisions via best-in-class consulting support from its award winning Strategy, Analytics, and Marketing SAM team.
Seems like this is good news. I have to think their focus will be trying to get more butts in the seats over the coming years. Anyone else have any thoughts on what this might bring?